Your Holiday Season Starts Here

The Saint John Region is bursting with holiday spirit, from twinkling lights and local markets to cozy shops and festive performances. Whether you're planning family fun, a romantic winter outing, or a cheerful catch-up with friends, we've rounded up some of the best ways to make your season merry and bright.

A Bay-cation Shopping Guide

Support Saint John Region businesses, artisans, and makers this holiday season! Whether you're exploring the boutique shops of uptown Saint John or checking out one of the festive markets happening throughout the region, you're sure to find something for everyone on your list.

Can't-Miss Entertainment

From joyful productions to festive performances, the Saint John Region comes alive with a special kind of magic during the holidays. Check out the upcoming shows and events that promise to make this the happiest season of all.

Holiday Traditions By The Bay

The Saint John Region is filled with beloved local traditions that bring out the best of the season. From Santa Claus parades to tree lightings and light displays, bundle up and enjoy endless moments of holiday magic.

More Ways to Plan Your Visit

Land acknowledgement

The Saint John Region is situated on the traditional territory of the Wolastoqiyik, Mi’Kmaq, and Peskotomuhkati Nations. This territory is covered by Peace and Friendship Treaties signed with the British Crown in the 1700s. The treaties recognized the significant and meaningful role of the Wolastoqiyik, Mi’Kmaq, and Peskotomuhkati in this province and the country with the intent to establish a relationship of trust and friendship.

Envision Saint John: The Regional Growth Agency pays respect to the elders, past and present, and descendants of this land, and is committed to moving forward in the spirit of truth, collaboration, and reconciliation.