New Saint John Walking Tour App Launches

July 27, 2016


Saint John, NB July 27 2016 – Visitors to our city, and residents alike, now have a fun and current way to explore Saint John with the launch of Discover Saint John’s new Saint John Walking Tours app. The app is available at no charge in both the App Store and through Google Play.

“For years our self-guided historic walking tours brochure has been one of the most popular items at our Visitor Information Centres,” says Jen Silliphant, Manager of Visitor Experience for Discover Saint John. “Saint John is a city filled with historical treasures and our visitors want to explore at their own pace. We are now making access to these tours even easier with the introduction of our app.”

The app includes the organization’s three historic walking tours, a tour of public art in the uptown and a tongue-in-cheek selfie tour. Discover Saint John plans to expand this inventory over the next year.

“We are thrilled to be able to connect with our visitors through new technology. We previously launched our Saint John app which is very informational in nature with hotel listings, dining and things to do,” says Silliphant. “This app is experiential in nature allowing visitors who may not have even connected with our visitor information counsellors to have a great touring experience.”

Local historian Harold E. Wright provided the images used in the historic walking tours portion of the app.

Discover Saint John’s Visitor Experience program has embraced other technologies including e-kiosks at strategic locations throughout the city as well as online chat through our website.

About Discover Saint John:

Discover Saint John is a not-for-profit public-private corporation with the mandate to increase tourism revenues in Saint John by marketing the city’s unique and competitive tourism experiences to high-potential markets.

In addition to tourism promotion, Discover Saint John provides staff and management directly for the city’s visitor information centres.

Discover Saint John is governed by an 11-member board of directors with 5 appointees from the City of Saint John, 2 members of the Hotel Association, and 4 members appointed as industry representatives.