2018 Canada 55+ Games Wins National Sports Tourism Award

March 20, 2019


Sport Tourism Industry recognizes best of 2018 with CSTA’s PRESTIGE Awards

March 20, 2019

Ottawa, Ontario:  The outstanding events, people and organizations from Canada’s vibrant sport tourism industry in Canada were honoured at the 13th annual Canadian Sport Tourism Alliance (CSTA) PRESTIGE Awards. The awards recognize those who work to bid, host and stage sport events across the country.

“Every person and every event that was nominated helped contribute to Canada’s well-deserved reputation for hosting events. Once again our finalists represented the breadth and depth of sport tourism in our nation,” said Rick Traer, CEO, Canadian Sport Tourism Alliance. “Each one embodies the dedication and commitment that is so critical to successful event bidding, hosting and delivery. We are proud to recognize recipients from across the country, from large and small centers, and a wide range of events with the 2019 PRESTIGE Awards.”

CBC / Radio-Canada Broadcaster and Olympian Alexandre Despatie was the emcee for the marquee announcement. Recipients were named on Wednesday, March 20, 2019 during the 13th PRESTIGE Awards Presentation presented by Saskatoon Sports Tourism followed by the PRESTIGE Awards Networking Reception & Luncheon presented by IHG at the CSTA’s annual Sport Events Congress  at The Westin Ottawa. 

2019 PRESTIGE AWARD RECIPIENTS

CSTA Canadian Sport Event of the Year Award (Group B: budget less than $1 million) presented by Québec Destination affaires

2018 Canada 55+ Games, (Saint John, N.B.)

The 2018 Canada 55 plus Games celebrated healthy living – and also brought together various senior clubs, centres, and accommodation providers throughout Saint John. Targeting 55+ aged volunteers was a success and raised awareness of sporting opportunities for the 55+ community, inspiring many to compete provincially and nationally at future events, as well as to become officials. Local retailers, restaurants and hotels created incentive programs for the 2300 participants, hosted specials for different teams and ensured the games spirit was felt throughout the city. The legacy of the event can be seen in improved facilities, funds donated to help seniors stay active, and growing the awareness of the Games for the future.

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About the PRESTIGE Awards

The PRESTIGE Awards are the CSTA’s marquis Program Recognizing Exceptional Sport Tourism Initiatives, Games & Events. In its 13th year, this annual award program shines a spotlight on the dynamic Canadians, places and events that are building our nation’s growing sport tourism industry. 

About the Canadian Sport Tourism Alliance

The Canadian Sport Tourism Alliance is a non-governmental, member-based, capacity building organization that promotes sport tourism as a grassroots economic development initiative at the community level. The CSTA services over 500 members across Canada, including 130 municipalities, 300 national and provincial sport, multi-sport and major games organizations and a variety of other sport and tourism industry partners. Sport tourism is the fastest growing segment of the tourism industry in Canada with over $6.8 billion in annual spending by domestic and international visitors.

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For media inquiries contact:

Barb MacDonald, Consultant, Communications

(613) 521-7314
(613) 894-1769 (mobile)
bmacdonald@canadiansporttourism.com